Social Media Management

Context :

Rip Curl is an international sport equipment brand. It has a huge following in Europe, USA, & Australia. But the brand struggles to establish its digital presence in Morocco.

Client’s Objectives :

Perfunit Strategy : 

After conducting different research on competitors & the industry potential, we were able to create a great social media strategy using the most innovative creative formats (Reels, Create Stories, highlights ..) combined with a strong referential strategy (tagging & engaging with World wide surfers & communities ..). But also using different A/B testing techniques to extract key learnings & keep up the growth rate.