Strategy
Relationship Marketing
Whatever your sector of activity , the size of your company, the products or services you offer: relationship marketing remains a profitable investment for everyone
June 21, 2022
Context :
Rip Curl is an international sport equipment brand. It has a huge following in Europe, USA, & Australia. But the brand struggles to establish its digital presence in Morocco.
Client’s Objectives :
The client wanted to scale his e-commerce business using Social Media (Mainly Instagram). The challenge was to create curated content that will engage with the local audience preferences but also take into consideration the international dimension of the brand.
Perfunit Strategy :
After conducting different research on competitors & the industry potential, we were able to create a great social media strategy using the most innovative creative formats (Reels, Create Stories, highlights ..) combined with a strong referential strategy (tagging & engaging with World wide surfers & communities ..). But also using different A/B testing techniques to extract key learnings & keep up the growth rate.
Our Blog :
Strategy
Operational Marketing
Operational marketing is a determining factor for the success of a company or a project. It encompasses the various means of action used to achieve
June 21, 2022
Strategy
Strategic Marketing
Strategic marketing allows the company to define its marketing objectives by studying and analyzing several factors. These analyzes can relate, for example, to consumer behavior,
March 28, 2022
Content Marketing
How To customize your content according to your audience ?
Content marketing is a marketing strategy that consists of an entity or a brand designing, producing and distributing media in order to attract prospects, transform
March 15, 2022